What is relationship marketing? And why do you need it or even care about relationship marketing? You’re already out there networking, getting referrals, trying to make the sale, that’s marketing right? And it’s relational, right?
Well, yes it is. But when we refer to relationship marketing strategy for Houston small and midsize businesses, we are talking about more than making a quick sale. An important factor to remember in a relationship marketing strategy is that it is NOT about making a quick sale! It is about building client loyalty and enhancing brand experience. It also keeps you on the top of the mind of prospects and referral partners. Instead of focusing on short-term advertising of a service or product, a relationship marketing strategy done right keeps you in front of loyal clients, prospects, and referral partners on a consistent basis. With relationship marketing, clients remain engaged. They remember to become your best source of referrals. Your prospects gain a trust of your expertise and convert to clients. Referral partners keep referring!
With the help of Dynamic Whisper Marketing, an experienced outsource marketing partner, you'll get the most out of your relationship marketing strategy.
How a Relationship Marketing Strategy Can Work for Your Houston Business
One simple way to stay in front of your current clients and your best prospects and referral partners is through a simple method of sending out a an original imaginative, informative snail mail card on a monthly basis. These are sent to your strategic clients, referral partners and prospects.
Dynamic Whisper Marketing does this for you or we can train your team to do it. The card may also be inspirational or funny (something to brighten someone’s day), in addition to being informative with an industry related tip or how-to. Sending out cards is one intentional, strategic way to stay in touch every month with your top clients, prospects, and referral partners.
Houston Outsource Relationship Marketing Services
As a marketing partner, Dynamic Whisper Marketing, provides relationship marketing services such as custom content strategy for your business, custom design work for each card, and the scheduling and mailing of the cards.
Dynamic Whisper Marketing has a fully automated online mailing system, with high-quality, glossy print, including custom card printing, addressing, stamping, and mailing. It is a one stop, inclusive, card mailing system.
A Marketing Partner for Online Automated Card Mailing Services
As your outsource marketing partner, Dynamic Whisper Marketing executes your relationship marketing strategy to send out cards once a month throughout the year.
Sending out cards monthly leverages your top clients, prospects, and referral partners to keep them connected to your brand experience, and keep you at the top of their mind. One referral, one sale or one great review can more than pay for all the cards. Plus you will be in front of all those other meaningful contacts!